How Nova pricing works
Nova does not gate features by tier. Both plans include everything — Lead Radar discovery, deep lead research, campaigns with warm-up-first sequencing, the unified inbox, AI voice notes, the content studio, the profile reviewer, and the full account-safety layer with per-account budgets and the action governor. What you pay for is scale: Growth is priced per sender (one LinkedIn account per seat), and Agency is priced per workspace and covers up to 25 LinkedIn accounts, each with its own independent safety budget — built for agencies running outreach across client accounts.
Both prices are launch pricing — $49 against a $99 list for Growth, $749 against $1,499 for Agency — and the founding rate is locked for life for accounts that subscribe during the launch window. Annual billing takes off a further two months' worth ($490/year and $7,199/year). Customers in India are billed in rupees at the published ₹ prices plus 18% GST. Customers outside India pay in USD with no Indian GST — export of services.
The trial is the real product, not a demo: 7 days, no card, full feature set, your own connected LinkedIn account. If you subscribe and it isn't right, the first payment has a 14-day money-back guarantee.
Frequently asked questions
How much does Nova cost?
Nova has two plans. Growth is $49 per month per sender (launch price; list $99) — one LinkedIn account per seat, with every feature included: Lead Radar discovery, deep lead research, campaigns, the unified inbox, AI voice notes, the content studio and the full account-safety layer. Agency is $749 per month per workspace (launch price; list $1,499) and covers up to 25 LinkedIn accounts with per-account safety budgets, a dedicated success manager and white-glove onboarding. Annual billing is $490/year for Growth and $7,199/year for Agency — two months free against the monthly price. Customers in India are billed in rupees at the published ₹ prices plus 18% GST; customers outside India pay in USD with no Indian GST, as an export of services.
Is there a free trial, and do I need a credit card?
Yes — every plan starts with a 7-day free trial, and no card is required to start it. You connect your LinkedIn account, run real campaigns with the full product, and only enter payment details if you decide to continue. On top of the trial, the first payment carries a 14-day money-back guarantee.
What counts as a "sender" on the Growth plan?
A sender is one seat with one connected LinkedIn account — the account that invites, messages and posts. Growth is priced per sender, so a two-person team outreaching from two LinkedIn profiles needs two seats. Everything else (leads discovered, messages drafted, posts written, inbox volume) is not metered.
What is the difference between Growth and Agency?
Feature-wise, nothing — every Nova feature ships on every plan. Agency changes the shape of the workspace: up to 25 connected LinkedIn accounts under one roof, each with its own independent safety budget and warm-up ramp, plus a dedicated success manager and white-glove onboarding. It exists for agencies and teams running outreach across many client or team accounts; if you send from one or two profiles, Growth is the right plan.
Will the launch price go up later?
The list prices are $99 (Growth) and $1,499 (Agency); the current $49 and $749 are launch pricing, and the founding price is locked for life for accounts that subscribe during the launch window — your rate does not rise when the window ends.
What is the refund policy?
The 7-day free trial means you can evaluate Nova fully before paying anything. If you subscribe and change your mind, the first payment is covered by a 14-day money-back guarantee — email hello@joinnova.ai and it is refunded. Subscriptions can be cancelled any time and remain active until the end of the paid period. Full details are in the refund policy.
Still comparing?
Pricing only matters relative to what it buys. See the 8 leading LinkedIn outreach tools ranked by account safety — with every competitor's pricing verified on their own site — or the head-to-head comparisons of Nova vs HeyReach, Expandi, Dripify and Valley.
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