Pitching founders without sending the cold spam they hate
LeadIntent helps founders find customers who are already asking for tools like theirs, by detecting buying intent across Reddit, Twitter and online communities in real time. Its buyers are SaaS founders.
That makes outreach hard in specific ways:
- Founders are flooded. Their inboxes are full of lead-gen pitches. Most are deleted unread.
- The product argues against cold blasts. LeadIntent's own outreach has to be relevant, or it contradicts its message.
- Fit is narrow. The right founder has a product people already ask for online.
- A founder-led team. Time spent prospecting is time not spent building.
“Founders get lead-gen pitches all day. If ours looked like the rest, it would prove the opposite of what we sell.”
Lead Radar finds the buyers, research writes the opener, a person approves it
LeadIntent runs Nova's default workflow from its own workspace.
Lead Radar fills the queue every day
The team defined its ideal customer profile once. Lead Radar now finds SaaS founders whose product fits an intent-led approach daily and shows why each one fits. Nobody is contacted until someone at LeadIntent approves them.
Research before the first message
Each first message is drafted from research on that one prospect: their role, their company, what they have been posting about. It speaks to their situation, not to a segment.
Nothing sends without approval
AI-written drafts wait in an approval queue. Someone at LeadIntent reads each one, edits it or approves it, and only then does it send.
Warm-up and safety budgets
Each LinkedIn account walks Nova's warm-up ramp and then runs inside its own daily budgets, with every prospect engaged before the invite. See the account safety guide for why that order matters.
ResultsThe right conversations, started the right way
- The team sees why each prospect was chosen before deciding to engage.
- First messages are specific to the person, and approved before they send.
- Outreach runs inside per-account safety budgets, built for the long term.
“Nova handles LinkedIn the way we think outreach should work: the right person, a reason to talk, and a human saying yes before anything is sent.”
Run the same setup
This is Nova's default workflow: Lead Radar, deep research, warm-up, approval queue. See how the safety layer works, then Start free trial.